Wednesday, April 30, 2008

The Bicycle Trip

Dr. Albert Hofmann died today, age 102. He was a pioneer scientist. No doubt he worked with stuff that was dangerous - mainly to the status quo. It seems ludicrous that his research focus became so terribly demonized, while research work merrily continued with napalm, land mines, cluster bombs and depleted uranium. But rather than to link weaponry to Hofmann's work, consider instead a form of complex transport, where incautious operation might be dangerous.

Hofmann remembered deeply euphoric moments of when he was a child. Perhaps many of us have such childhood experiences, but they typically fade from memory. Dr. Hofmann's outlook got a jolt on 16 April 1943, when he he was forced to go home early from work at Sandoz Pharmaceutical laboratories; he felt "a remarkable restlessness, combined with a slight dizziness. At home I lay down and sank into a not unpleasant intoxicated-like condition, characterized by an extremely stimulated imagination. In a dreamlike state, with eyes closed (I found the daylight to be unpleasantly glaring), I perceived an uninterrupted stream of fantastic pictures, extraordinary shapes with intense, kaleidoscopic play of colors. After some two hours this condition faded away."

He concluded that somehow he'd accidentally absorbed traces of an ergot-derived chemical material he'd been working on, lysergic acid diethylamide.

A few days later on the 19th April, he experimented on himself. "Exercising extreme caution, I began the planned series of experiments with the smallest quantity that could be expected to produce some effect, considering the activity of the ergot alkaloids known at the time: namely, 0.25 mg" (250 micrograms). Surprise surprise. Forty minutes later he noted in his lab journal: "Beginning dizziness, feeling of anxiety, visual distortions, symptoms of paralysis, desire to laugh." He was unable that day to write more, noting later "the altered perceptions were of the
same type as before, only much more intense. I had to struggle to speak intelligibly. I asked my laboratory assistant, who was informed of the self-experiment, to escort me home. We went by bicycle"...

Over the past 65 years there's been great interest in Dr. Hofmann's bicycle trip home. We can now buy posters and pendants commemorating his experience. Most curious!

I'd take a memorial bike trip in Dr. Hofmann's memory, but haven't the proper equipment (and I'd likely get into trouble here in Seoul).

Albert Hofmann later said such experiences changed his life. He'd been surprised: "I had believed there was only one reality, the reality of everyday life. Just one true reality and the rest was imagination and was not real. But ...I entered into realities which were as real and even more real..." An explicit contrast between imagination and multiple realities? Go figure.

Anyhow Albert went on to do much other important medical work; but long from now he'll be remembered as an important explorer. Being active to age 102 is quite nice too. RIP.

Tuesday, April 29, 2008

Keith D. Witherell, RIP

A friend from school days passed away last week, a few days shy of 50 years of age. It's a long time since last we met. Seeing his obituary and reading of his life generates sadness, recognizes personal mortality, and builds respect.

Keith Witherell managed living well - gathering friends at work, romping with technology, active widely in theatre & music; he was a caring citizen and neighbor building a dynamic family. ...clearly a person who loved living, who took time to breathe deeply and to smile. A person who brightened his creative space.

Here is a person sadly missed.

Wednesday, April 16, 2008

ABC of Checks & Balances for America

The United States of America was founded on key concepts defined by the Constitution and its laws. One of the most important has required checks and balances between the Legislative, Judiciary and the Executive branches of government. In times when America had much less money and resources, time and effort was spent with developing these valuable systems of checks and balances -- because government is doing a job for the people, oversight is important, and because justice is more than a simply a declaration by one asshole, however clever or lovable.

Wednesday, April 02, 2008

Toyota's Corporate Image

In Japan twenty years ago I worked on a large "Corporate Citizenship" consulting project for Toyota. They took careful note of our extensive findings, and many were adopted. (That was my first such project for a major multinational, and a nice earner!)

Now Toyota is getting into trouble. A recent news article by Haider Rizvi explains: (link) "Toyota is now the world’s largest automaker in terms of net worth, revenue and profits... the company has built its green image around the well-known Prius, [but] hybrid sales tell only a small part of their story. Toyota's reliance on the 14-mile-per-gallon (mpg) Tundra pickup truck and other so-called "gas guzzlers" has held the company’s fleet-wide fuel efficiency down to levels below what they were several decades ago."

Toyota is one of many automakers reportedly lobbying the US government to roll-back plans for stricter fuel efficiency. Toyota is also using its muscle to develop & invest in cleaner energy technologies... Their conundrum as successful market leader is being much more of a target than when simply one of many manufacturers. Toyota needs to effectively position itself as environmentally-friendly, and to follow-through with its marketing. They ultimately direct their own image, as:
or green